Why work with Decker?

Our team has over 25 years of experience marketing and branding real estate asset management firms. We’ve worked with global firms as well as nationally focused companies. We’ve seen all the market cycles and have learned there is nothing more important than building and protecting your brand.

Institutional investing has long resisted embracing modern brand principles, feeling they were too “retail”—until now. There has been a remarkable shift accelerated by the pandemic of 2020-2022 where both private equity and other asset managers are recognizing the importance of an impact, modern brand. We will help you gain clarity and provide you with the tools to successfully implement your brand to align with your business goals.

  • 27


    in business

  • Fortune



  • Over



What We Offer

  • Brand strategy and development

    We research the essence of your brand and gain alignment among your key stakeholders through a series of interviews and workshops. This helps us to gain agreement among your team and facilitates the success of the project.

  • Competitive analysis

    We conduct an audit of your current and aspirational competitors so that you can benchmark your differences. A thorough competitive analysis helps to focus all stakeholders and ignites lively discussions on the company’s strengths in the market.

  • Brand/marketing/implementation

    The best brands are successful because of consistent implementation done over and over again. When a brand is poorly implemented it undermines trust, and invalidates everything you say. We live in a digital and visual world where first impressions are lasting and it is critical to bring brand consistency across your entire organization and through every piece of communication.


Client logo
AXA Investment Managers
Barclays Capital
Societe Generale
Pacific General
American Funds
Standard Chartered
Capital Group


  • AIGA 365
  • Art Director’s Club
  • Anthem Awards from Webby
  • Broadcast Design Association
  • Case Awards
  • Clio Award
  • Communication Arts Design
  • Graphic Design USA
  • Graphis—Platinum
  • Graphis—Gold
  • Graphis—Silver
  • How Magazine
  • How Self Promotion
  • John Caples Direct Response
  • Mohawk Show
  • Print Regional Annual
  • Print Interactive
  • Society Publication Designers
  • Step Inside Design
  • One Show
  • Webby Award
See more

My firm worked with the Decker team for several years and even as a senior manager, I learned so much on how to improve our outputs and fine-tune the consistent application of our brand.”

Creative Team Manager

Financial Services