Why work with Decker?

Our team has over 25 years of experience marketing and branding professional services. We’ve worked with global engineering firms as well as non-profits focused on New York City’s objectives. After September 11, 2001, we worked with New York New Visions to create the diagrams and presentation to the Lower Manhattan Development Corporation. In the city’s post-Sandy effort to be more resilient, we worked with the Waterfront Alliance to design the material for WEDG—the program about building at the waterfront edge. Through all of these programs, we’ve learned there is nothing more important than clarity.

Our work will help you to distinguish your firm or initiative and provide you with the tools to successfully implement your ideas to align with your business goals.

  • 27

    years

    in business

  • Fortune

    500

    clients

  • Over

    100

    awards

What We Offer

  • Brand strategy and development

    We research the essence of your brand and gain alignment among your key stakeholders through a series of interviews and workshops. This helps us to gain agreement among your team and facilitates the success of the project.

  • Competitive analysis

    We conduct an audit of your current and aspirational competitors so that you can benchmark your differences. A thorough competitive analysis helps to focus all stakeholders and ignites lively discussions on the company’s strengths in the market.

  • Brand/marketing/implementation

    Your message must be consistent with your brand. If your brand is a bit murky, we’ll explain where it might be weak and recommend how to strengthen it. Everything today is a brand (like it or not). We live in a digital and visual world where first impressions are lasting and it is critical to bring brand consistency across your entire organization and through every piece of communication.The best brands are successful because of consistent implementation done over and over again. When a brand is poorly implemented it undermines trust, and invalidates everything you say.

  • Content Strategy

    Designers, architects and engineers have a language that is foreign to the average policy maker, donor, or citizen. Our strength is taking your goals and ideas and making them relatable to the average person. Once we gain clarity of thought, we will recommend how to socialize them to gain traction.

Clients

Waterfront Alliance
URS
New York New Visions
Lower Manhattan Development Corporation
Clinton Foundation
Client logo
Client
Rockpoint
TPG
Harbor Group International

Awards

  • AIGA 365
  • Art Director’s Club
  • Anthem Awards from Webby
  • Broadcast Design Association
  • Case Awards
  • Clio Award
  • Communication Arts Design
  • Graphic Design USA
  • Graphis—Platinum
  • Graphis—Gold
  • Graphis—Silver
  • How Magazine
  • How Self Promotion
  • John Caples Direct Response
  • Mohawk Show
  • Print Regional Annual
  • Print Interactive
  • Society Publication Designers
  • Step Inside Design
  • One Show
  • Webby Award
See more

My firm worked with the Decker team for several years and even as a senior manager, I learned so much on how to improve our outputs and fine-tune the consistent application of our brand.”

Creative Team Manager

Financial Services