Insights

The Case for Design: How to Use Design to Unlock Improved Business Outcomes for Your Law Firm

by Lynda Decker — August 3rd, 2021

In today’s digital-first landscape, design is critically important to the success of all businesses—including your law firm. Gone are the days of staking your law firm’s future on long business lunches, endless rounds of golf at the club, and person-to-person referrals. In many ways, your brand’s primary expression is now digital—and design is the common language. Which means your law…

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How to Preserve Your Financial Services Firm’s Brand Equity During M&A

by Lynda Decker — June 9th, 2021

An M&A deal is an exciting opportunity to quickly expand your financial services firm’s capabilities and market share. If you’re pursuing a merger or acquisition, the deal itself may be a no-brainer. But the process of actually integrating two firms into a single, cohesive entity? That part isn’t so simple. In fact, an M&A deal represents a distinct period of…

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Brand Guidelines Will Protect & Extend Your Professional Services Brand

by Lynda Decker — May 25th, 2021

As a marketing leader, you understand the value of your professional services firm’s brand better than anyone. Your brand, properly wielded, has the power to elevate your position in the marketplace and act as an evergreen driver of new business. Depending on your organization’s level of marketing sophistication, you may have had to work hard to earn brand buy-in from…

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Are Your Analysts’ Presentation Decks Undermining Your Financial Services Brand?

by Lynda Decker — May 12th, 2021

If yours is like most financial services firms, your team of analysts relies heavily on PowerPoint decks to deliver key presentations to clients and other stakeholders. These presentations are a critical part of how you do business, but the decks themselves may seem like a minor detail in the grand scheme of your brand identity. Yet when you think about…

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Think You Still Own Your Firm’s Brand? Think Again.

by Lynda Decker — March 11th, 2021

If your professional service’s firm’s branding and reputation management feel more like a wrestling match than a friendly conversation, you have a problem. Too often, it goes something like this: You work hard to consistently express your firm’s brand. But in today’s digital-first world, the megaphone is in the hands of your customers. And a quick Google search reveals that…

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Sharing our knowledge to help you make your communication more effective.

The Case for Design: How to Use Design to Unlock Improved Business Outcomes for Your Law Firm

How to Preserve Your Financial Services Firm’s Brand Equity During M&A

Brand Guidelines Will Protect & Extend Your Professional Services Brand

Are Your Analysts’ Presentation Decks Undermining Your Financial Services Brand?

Think You Still Own Your Firm’s Brand? Think Again.

We Can Help You Stand Out

Insights

Sharing our knowledge to help you make your communication more effective.

The Case for Design: How to Use Design to Unlock Improved Business Outcomes for Your Law Firm

How to Preserve Your Financial Services Firm’s Brand Equity During M&A

Brand Guidelines Will Protect & Extend Your Professional Services Brand

Are Your Analysts’ Presentation Decks Undermining Your Financial Services Brand?

Think You Still Own Your Firm’s Brand? Think Again.

We Can Help You Stand Out

Learn from us