Strategic Brand
Identities for
the Legal and
Financial Sectors
Your law firm has finally arrived at a consensus: It’s time to redesign your website. Now that you’ve reached this point, you’re anxious to communicate your preferences to your designer. You may even have a handful of “inspiration” websites in mind — websites that seem to embody the results you’re after. During the beginning stages of a web design project,…
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Usability is a hot-button topic in the world of website design. For good reason: If your law firm’s website has a poor user experience (UX), you risk losing business before even getting a chance to make your case. The question is, how deeply do you need to invest in UX when it comes time to redesign your firm’s website? Do…
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Motion is an increasingly common feature in website design. Whether in the form of live-action video, animations, or kinetic typography, web designers use motion to set a tone, tell a story, or express a brand’s identity. Today, motion is most often found on entertainment and consumer goods websites. The legal space, on the other hand, is still almost entirely static….
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If your law firm is like many others, hiring a design partner represents a major investment. Of course, selecting the right design partner goes a long way toward ensuring you get the results you want. But that’s just the first step. You might be surprised to learn that the quality of your law firm’s design results is directly connected to the way…
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You’ve already decided it’s time to redesign your law firm’s website. Your firm’s partners are on board. You have the budget set aside. Now you just need to identify the right design partner. The first step, of course, is to prepare a request for proposal. An RFP is used to outline the requirements of your web design project and invite…
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