Strategic Brand
Identities for
the Legal and
Financial Sectors
Usability is a hot-button topic in the world of website design. For good reason: If your law firm’s website has a poor user experience (UX), you risk losing business before even getting a chance to make your case. The question is, how deeply do you need to invest in UX when it comes time to redesign your firm’s website? Do…
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Your law firm lives and dies on the strength of your legal talent. Because that’s true, you invest deeply in attracting and retaining top recruits. After all, the future success of your firm depends upon those efforts! Although you have a recruiting section on your website, you’ve historically relied on a number of in-person events, such as campus visits and…
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Motion is an increasingly common feature in website design. Whether in the form of live-action video, animations, or kinetic typography, web designers use motion to set a tone, tell a story, or express a brand’s identity. Today, motion is most often found on entertainment and consumer goods websites. The legal space, on the other hand, is still almost entirely static….
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Your law firm’s summer associate program is at the heart of your recruiting efforts. You strive to give your summer associates ample opportunities to grow in their understanding of the legal profession. Just as importantly, you give them a taste of your firm’s culture. You show them why your firm should be the first step in their emerging legal careers….
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If your law firm is like many others, hiring a design partner represents a major investment. Of course, selecting the right design partner goes a long way toward ensuring you get the results you want. But that’s just the first step. You might be surprised to learn that the quality of your law firm’s design results is directly connected to the way…
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